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La Riche Hair Cosmetics Directions

La Riche Hair Cosmetics Directions
Overall rating from 59 reviews so far:
4.5/5
Would use it again?
4.5/5
Did it do what it said it would?
4.4/5
Would recommend it to a friend?
4.5/5

Directions Hair Dye by La Riche

Intense Semi-Permanent Conditioning Hair Color Directions hair dye comes in 34 vibrant shades of semi-permanent color.

For intense results the dye should be applied to bleached hair. When applied to virgin (unprocessed) hair results will vary according to hair texture and color.

 

Website www.lariche.co.uk

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La Riche Hair Cosmetics Directions

La Riche Hair Cosmetics Directions

Reviews

Overall rating:
5.0/5
17th October, 2021
0 members found this review useful
Stunning colours

I love these colouts so many to choose from very affordable and love that they come in wee jars you can pop lid back on when you don't use it all and keep for touch up and they smell so yummy and make your hair feel smooth and beautiful!

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Overall rating:
5.0/5
22nd October, 2021
0 members found this review useful
My go to

Directions is the brand I have been using for 6 years now. Occasionally I try something else, but I always come back to this. The colours are stunning, they blend well, they last a long time, they wash out beautifully, creating an ever changing range of colours. Definitely worth giving a go if you're wanting to try brights. Lasts well on bleached hair and makes your hair feel great. Every colour has it's quirks, so worth testing things out (ie: greens tend to bleed more than other colours I've found). I generally stick with blues/purples/pinks, and get good wear. As always, red pigments will generally wash out faster than the other ones.

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Overall rating:
5.0/5
31st May, 2022
0 members found this review useful
Affordable & Vibrant

Having my hair coloured purple at the salon earlier this year and knowing I would not be able to afford salon upkeep, I was looking for a more affordable option. Thanks to reading other reviews and asking in the forum, this was recommended.

Affordable to purchase at about $14 online, and with a wide range colours I purchased Deep Purple and Ultra Violet. 2 stunning shades. Through a bit of trial and error I have worked out how to get the best results for me. (There is an instruction leaflet attached to the lid. However, it wasn't in English. I had to Google directions and again asked the forum for others experience)

The tub is tiny 88ml. For my long hair and density, 1 tub for full head application worked out best and gave the best results. Vibrant, completely covered hair. Did reduce my washes per week from 2 to 1, to prolong the colour. In saying that, it is washing out nicely. From the purple dye colour, fading to blue and now a hint of green. 3 weeks, 3 washes and I'm still happy with it.

Have had many compliments. I adore the colour. So keen to try other shades in the range. Intend to repurchase.

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Overall rating:
5.0/5
26th September, 2022
0 members found this review useful
Make your own purple shampoo & toner

I use the Violet colour to make my own toner w conditioner and it works a treat! Leave on your dry or damp hair for 10 - 30mins. I also put this Voliolet colour in my favourite shampoo and have a Purple shampoo I can adjust the depth of colour of depending on the level of brassiness in my blonde hair. Cost effective, easy to adjust and the colour payoff is excellent.

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Overall rating:
5.0/5
5th September, 2023
0 members found this review useful
Vibrant And Bright

Purchased from Cosmic to help a friend dye her hair a more vibrant red and the colour was gorgeous!

The product was easy to apply and we had bleached her hair two days prior so the colour looked extremely vibrant on her lightened hair. Instructions did say to leave it on hair for a minimum of 15 minutes but we left it on for around 20/25 minutes and loved the results. All up we used 2 tubs to fully saturate her hair with the hair dye and used a tint brush to get it as even as possible.

Really liked the fact this hair product was cruelty free and a semi permanent hair dye!

Tips: Remember to wear gloves while applying so your hands don't get covered in hair dye.

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Overall rating:
4.0/5
25th September, 2023
0 members found this review useful
Looks good for a few weeks!

Unless you love hardly washing your hair and only using cold water I wouldn’t recommend for first time bright colours! Still a great product just needs more aftercare than other bright brands.

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Overall rating:
5.0/5
12th October, 2023
0 members found this review useful
Good coverage and dense colour.

Love these colours, so bang to choose from and they do last on my bleached hair. I used it inbetween salon visits and tinted my conditioner as well to keep the colour vibrant and lasting even longer. Love the smell and price point. Pastel colours are not so great, I’d rather choose a strong colour and leave it on for less time or add it to conditioner.

Tips: Do wear gloves, especially if you have gel nails, it’s going to stain them!

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Overall rating:
4.3/5
20th January, 2014
1 members found this review useful
Mixed results

I've tried a few shades of Directions and had different results every time. The dye is very easy to use and doesn't damage your hair at all which is great. The colours themselves are lovely: there is a huge range that you can use straight, combine together, or mix with conditioner to get a more pastel effect. However I've had a bit of mixed bag in trying to achieve a vibrant colour.

My hair is very long, reaching my lower back, so the first time I underestimated how much dye I would need; opting for one pot of Pastel Pink and one of Carnation Pink. After bleaching my hair, I applied it in an ombre fashion to make the most of not having enough dye, adding conditioner to the mix to stretch it out a bit. The top went very pink as I'd desired, but the rest barely changed colour at all. The second time I used 3 pots of Pastel Pink over freshly bleached hair, and the initial result was a great uniform pink but washed out incredibly fast, leaving me with a peachy-orange colour.

I switched to their Turquoise shade, which has come up extremely well and is amazingly vibrant- exactly what I'd hoped to achieve and what I wanted from their pink shades. It has stained my sunnies and pillowcase though. I've used Turquoise a few times and I love it, a gorgeous consistent colour that doesn't fade too quickly. I've also been through all the purple shades, and again it's an experiment in finding a colour that you like, as the first attempt is usually a surprise. The colours are always really pretty and I get loads of compliments which makes my day every time. All my purple colours have faded out to a pretty blue/green, some faster than others, which is something else to be aware of.

Using Directions has been so much fun- I like change so I wasn't too upset by not getting the anticipated results. I've continued to use Directions and it's a really good product to play with for unique colours that are easy to work with and have a great consistent finish. Some shades will last longer than others, but if you're wanting to experiment with your colour, this is definitely the product to use.

Tips: 1) If your hair is not blonde, it's a must to bleach your hair first- the colour will make no difference to hair that has not been treated.

2) One pot will do you if you have short hair, or are dyeing just a section of longer hair. I'd recommend two pots for shoulder length hair, and three for anything longer. Best part is that the pots are resealable so you can save anything you don't use for next time!

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Overall rating:
5.0/5
18th October, 2014
1 members found this review useful
Great refresher for Rhianna reds!!

My hair is bright bright red. It fades quickly and I need to keep it refreshed without damaging it with a permanent colour every other week. This is where La Riche Directions colour comes in. Every 2 to 3 weeks, depending on the fading of my hair I put nearly a tub through my hair. The great thing about this is it's non damaging on the hair as it doesn't need a developer to activate it. It's a conditioning colour. This is also good because you can leave it in for ages without the worry of it damaging your hair. I also mix a small amount into my conditioner to stop the colour fading so fast. I have tried other vibrant products like this such as manic panic and paintbox but prefer La Riche as it's cheaper and also like Manic Panic comes in a tub so i can get every last bit of product out or put back what i don't use easily. It pulls easily through the hair too and with a bit of jif it comes off anywhere I've accidentally splashed it. I normally cover my hair in glad wrap after applying and leave it on for a while....sometimes an hour or so, it depends on how hectic things are. I condition after but i don't use shampoo and you shouldn't until at least 48 hours after any colour. It's value for money and the colour result is the same as others brands like it as is the wear. Probably not quite as well wearing as Manic Panic but definitely better than Paintbox in my opinion. A great option for maintaining the vibrancy of fashion colours in between regrowth applications. Works better on pre-lightened hair depending on what results you are after. I apply to faded red that i achieve with either Affinage B-red or L'Oreal hi-lights in red. I use La Riche Directions in Coral red, Flame and Fire. I have coloured my sisters in Turquoise and aqua colours from La Riche and they were also great. I plan on trying the other reds as well.

Tips: Glad-wrap while processing as heat opens the cuticle and gives a more intense result. Pre lighten hair first for a more intense result. Use gloves!!! lol Put a bit in your conditioner to keep the colour from fading as fast.

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Overall rating:
1.0/5
8th November, 2014
1 members found this review useful
White toner

Now I have heard wonderful wonderful things about this - and I have no idea how the coloured dyes work, but my review will be solely based on the white toner. So if you’re looking for a review on the dyes, skip this one!

Alright so I want to mention that these little pots are sold for 4 pounds over in the UK, but in NZ i had to track mine down from trade me where I paid $20, when I received it, I was more than upset with how little it was, and how little product it contained.

The pot is also a little difficult to work with! I find transferring it to another pot sort of useless as there is such little amount in there, but then again you can’t get your dye brush in the pot either! It’s also near impossible to open the container when you first get it!

So I wanted to purchase the white toner, because I got my roots done and they were slightly more yellow than desired. I did as the directions said, wash hair, put it on, wait for 15 minutes, wash out.

I put it all over my yellow roots, waited 20 minutes and washed out. Sadly, the yellow in my hair was still there, but the surrounding areas that are platinum blonde had turned purple! I’d only left it 5 minutes longer than the recommended time and it turned purple! Lovely! Not!

I was left with a lovely silver, purple hair, with yellow roots! Not happy! Because my hair is platinum it took way longer than 20 washes to get all that colour out! So be warned!

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