This is the BEST formula of matte liquid lipsticks I have tried minus the mermaid collection. The colour I have is Rebel Rose. It feels light on my lips and isn't drying at all. It feels like I'm not even wearing lipstick.
I did eat pasta with this lipstick on and only the outline of my lips with lipstick was left but most matte lipsticks come off with greasy and oily foods like pasta.
It dries down faster than Jeffree Star lipsticks and is the same style tube but I think this product is better. Would love more nude colours in the collection though.
I bought the shade Give Me Mocha which goes on like Macs Brick-o-la and dries down a tiny bit darker. With an oil free lip primer the stuff does not transfer onto coffee cups, forks etc. Feels weightless on the lips and the little curved doe foot applicator is great to work with. Packaging is cute. Beautiful colour and I can't wait to buy more shades.
Tips: Apply with doe foot applicator or your own small lip brush for a more precise lip line. Use an oil free lip primer underneath the product for extra staying power.