Urban Decay Eyeshadow Primer Potion Review

This is easily the BEST eyeshadow primer I have ever used in my entire life. I remember when it was super popular with YouTubers and everyone raved about it, now it seems everyone has forgotten about it and I don't understand why. I started out with a sample of the original and used it up entirely, then went on to buy a palette that came with a travel size of this primer. I can't comment on the packaging of the full size, but mine came in a little purple squeezy tube that has a lid that looks like it belongs on a chess board. Too cute. My sample size lasted me so long, this one definitely will too. You only need the tiniest amount and then I like to set it with a white or skin toned eyeshadow. It's quite thin and doesn't have shimmer in it like some other primers I've used. It really makes my eyeshadows brighter, which was my gripe with the ELF one, and they last so much longer than usual. There's no creasing and minimal to no fading, depending on the quality of the eyeshadows themselves. I've worn my eyeshadow for up to 11 hours with this primer and it looked almost exactly the same as when I had applied it. I will continue to use this primer for a very very long time.

This is a great eye primer! I always try the products I buy on myself before I use it on my clients. I can't say enough about this primer. It does make the eyeshadow more vibrant and last longer.

I was expecting miracles with the primer potion, I really was. I mean, every YouTuber and their grandmother raves about UD primer potion to go underneath eyeshadows. And it works, it totally does. I just do not see any difference between the primer potions (I've tried all four) and any other eyeshadow primer out there. I honestly prefer a MAC paint pot or a NYX jumbo pencil, or even my foundation of the day to the primer potions. Maybe I was doing something wrong, although primers seem pretty straightforward to me. Anyway, yes they work. No, they don't work miracles. Sad face.

I was very grateful when a lovey BR beauty gave me one of these as I love trying out new products.

They come in a small tube with an elegant looking lid and writing.

I have the purple (anti aging) primer. The consistency is thin but not too runny and a shade of medium brown. I personally feel that there is no scent.

To use I simply dab a very small amount onto my eyelids and gently rub across and let dry which is a matter of seconds, then I apply my eyeshadows like normal.

I have found that my eyeshadow last all day long and into the evening which is great but I also personally feel like there is no huge difference between this primer and one of my cheaper primers as they both do the same job in keeping my eyeshadow in place.

I would recommend this primer but I won't be purchasing it for the reason above, my cheaper primer does the same trick ;-) but I have nothing negative to say about this product though.

This eyeshadow primer really is the best in the game. I've used several eyeshadow primers where I just haven't seen a difference in lasting power, and some that made shadows difficult to blend out. This one however I am in love with. I have the original one, it blends onto my lid beautifully and I set it with a light coloured eyeshadow to create the perfect base. I 10/10 notice how much longer my eyeshadows last on my eyes when I use this primer, there's no creasing or fading and the shadows really stay put, not to mention it makes the shadows more vibrant. Definitely a reliable product and the packaging is super cute, will repurchase for sure :)

I can't really describe this product in any way other than magical. Whenever I want a full face of makeup or want my eyeshadow to pop and last the whole day, I always grab this product. You don't even need much at all which is great because for the price you can't afford to use a huge amount. I would claim this is my HG, but I've only ever tried this and two other brands which I have legitimately since forgotten because of how well UD's Primer Potion outperforms them all. For the meantime, this is definitely HG status, and like so many other reviews below me, when using this under eyeshadow, it will literally last you all day - as if you'd only just applied it. Phenomenal lasting power, creaseless, and lightweight. Like I said.. magical!!

I have this in the purple tube, the original one I think. I had been wanting this for the longest time so when I saw it on sale at Macys for only 8USD (like 15nzd?) I put it in my shopping basket without a second thought.

I've tried two or three other primers before but never really saw a significant improvement in the appearance of the shadow on top. Sure, they made it a little smoother and less wrinkly but that was it. This is different! This was like a whole new world and now I see why it's got so many raving reviews.

The tube has a little nozzle which makes it easy to control how much I squeeze out. And a tiny tiny little bit is enough. I apply it with my fingers because the warmth actually helps it sink in more and it glides on so smoothly. This is more of a gel/foundation kind of texture, whereas the ones I've tried before were definitely more liquid.

This seriously makes the eyeshadow look 2x more pigmented. You know those shadows that look gorgeous in the pan but when you apply it the payoff is 0? This is the savior ya'll! This is especially good on colourful or bright colours because it makes them pop.

And of course, this also helped my shadow stay put for longer during the day, and I noticed despite me getting a little sweaty (I was at an event with lots of lights and people), the eyeshadow didn't budge at all.

Love this so much I'll be buying it again when it runs out, hopefully I can find it cheap here!

I love these primers! They all serve their individual purposes. Sin is amazing, actually on its own. If I’m not wearing eyeshadow I will just wear this one on its own. It’s a beautiful bronzy goldish color that looks amazing on the eyelid. The original is a must have for normal eye looks and Eden is great for very matte eyes when you need a nice light colored base. Original is translucent and the Eden one is a matte creamy beige color. The anti wrinkle one, I didn’t really see as effective at in that regard so I never use it on my clients. The packaging is very cool and stylish. Looks great on a vanity!

I purchased this a few days ago at Mecca in a trial size (they stock heaps of mini’s so you can try them at a fraction of the price). I thought I would put it to the and use it before applying my least long lasting eye shadow. It was applied about 8 hours ago and although my shadow is starting to slide now it has lasted double the time it normally does. I love that it comes with an applicator wand as theres no wastage. I will definitely be buying this again(and again) as its the best eye primer I’ve tried.

I have the Urban Decay Primer Potion in Original. The potion itself comes with a wand and the formula is of a light nude shade. When I apply it, I just put 2 small dots on my lid and blend with my pinky finger. The formula is thin which makes it easy to blend. With this primer on my lid, eyeshadow application is easy and smooth, the colors are even, and it never creases. The last part is really important for me because I've always had issues with creasing on my lid.

The only issue I had with this primer is that I had to be extra careful in applying it only on my eyelid and not have it touch my under eye area. I remember noticing these light clumpy spots on my inner eye and under eye area as if the concealer had solidified. I thought it was my concealer at that time (I believe I was using the Tarte creaseless concealer), until I noticed one day while blending the primer potion that I accidentally dab a little bit of the primer on to my undereye area and these are the spots that get clumpy. I’m not sure if it was because of the thick consistency of the concealer that I was using, but it was really hassle to remove that I had to redo my whole look.

Other than that, I was very happy with this purchase. Mind you, I haven’t tried a lot of eyeshadow primers in the market. However it is very affordable, of good quality, and lasted me more than a year so it’s worth the purchase for me!