This is a really nice foundation, and although expensive, I would purchase again.
The foundation itself comes in a square bottle with a twist top pump to dispense product, which is nice and hygienic, with little possibility of wastage or using too much product like from a screw top bottle.
I had matched the foundation through Shiseido's website with my old foundation and concealer, and although I was apprehensive it would be too dark, seems to be quite a good match once applied. While the website says to apply with your fingers, I tested it with my fingers, blender, and foundation flat brush. Out of all the applications, I do prefer my blender with the brush a close second. As this is a medium-full coverage foundation, when I first applied it with my fingers I felt it was way too thick and difficult to use, but is still easy to blend and build. It doesn't feel or look heavy, covers redness nicely and I also didn't need to use a lot of concealer.
This foundation has a lovely, dewy finish and I felt it does make my skin look smoother and younger. I also have quite a deep vertical wrinkle between my eyebrows, and it doesn't settle in it and makes it look less obvious. It also doesn't separate, even after a full day of wear with my skin oils coming through. I also found my powder blush was easy to apply on top of the foundation without setting it first, and it stayed in place, which was a nice wee bonus.
All in all, I was surprised as I wasn't expecting my skin to look so lovely while wearing this foundation, so it will be a repurchase for sure.
I have found it hard to find a foundation that works with my skin, so was excited to try this. The packaging is minimal which is great and the instructions on the box are simple and easy to read. The box also has a QR code you can scan to get additional information and instructions about the product. The bottle itself is nice and simple with a twist to pump lid which minimizes mess. The foundation is almost silky and goes on easily. I loved the coverage I got with the foundation which is buildable, making my skin colour even covering the red blotchy patches I have. SPF 30 being an added bonus. Unfortunately this was about all I liked about this foundation. I found it only lasted a couple of hours max before it started going cakey and patchy. It also made my fine lines appear worse. I do work in a cold environment so may have a little to do with it, although I also used when not working. I tried with and without a primer, moisturized and waited 5 mins, also moisturized and applied straight away. For me, this foundation is a no go, so still looking for the right one for me.