Colgate Optic White Toothpaste review

I am a tea and coffee drinker so thought I would try this whitening toothpaste as a change from our usual Colgate one. It comes in an attractive red tube, and is not cheap compared to other toothpastes. It has a nice fresh minty taste. After over a month of continuous use, I have noticed a slight difference, my teeth seem to be a shade lighter, but not a dramatic difference.

I didn't really enjoy the texture or consistency of this toothpaste. It's smooth however foams a lot and doesn't feel as fresh and minty or like it's cleaning your teeth very well. I think baking soda based toothpaste it way nicer.

I noticed a slight difference but it wasn’t long lasting. However, I didn’t have high expectations for a whitening toothpaste. Does a good enough job for the price. Pleasant taste and leaves my mouth feeling fresh.

It's OK but I've had other ones that do a much better job at whitening your teeth has a nice taste but just average on the whitening side of things

Good toothpaste but not really a whitening tooth paste in my opinion. No change in the whitening of my tooth after months of use.

Although the toothpaste didn't give me very noticeable whitening results, the paste itself is incredibly minty! Took a bit to adjust to, but it definitely leaves you with fresh breath. For the price and what it does however, I probably wouldn't recommend.

It lighten my teeth slightly but hardly noticeable after 4 wks of using it. It can be very strong and stingy.

I have nearly gone through my first tube, and so far I think it has made a small difference but not 3 shades lighter. I think I will repurchase and see if using it longer makes any big difference. I like the taste ans the feel that it leaves in my mouth is very clean and fresh.

I found this product horrible to use. I had recently gotten engaged and thought for the engagement party i'd try to look as amazing as possible. Firstly, the tooth paste is so hard to get out of the tube. I didn't end up using the whole tube, because it was disgusting, and it did nothing... Save your money and do it the professional way.