Colgate Optic White Toothpaste review

I have tried a variety of different whitening tooth pastes but this is the first product I have used that I have actually noticed a difference with. I'm not sure how to judge the "three shades" but my teeth are definately whiter. It tastes strange at first but now I prefer the taste to normal toothpastes - it seems less sweet...

I went and brought this based on some of the great reviews here. I love the taste of this toothpaste, it reminds me of when I just leave the dentist- my mouth feels so fresh and clean. I've been using this toothpaste for a week now and can already see a difference with the shade of my teeth! (Yay!) They already look whiter, but I'm hoping the longer I use the toothpaste the whiter they will get - I will update in a month's time!

One day mum just brought this toothpaste randomly and it has changed our perspective on what white teeth are, just by simply brushing your teeth a few times a day with this over a week can have a crazy impact on how your teeth look! I couldn't go back to a normal toothpaste after this

I really like this toothpaste. It has brightened my teeth and helped to remove stains. I have been using it for 3 months and some people have commented on my smile improving.

I have tried several whitening toothpastes and this so far has been my favourite. I prefer it over the Max White which I used prior to trying this. I have sensitive teeth and I find that the Optic White does the job without being too harsh and causing any pain. I noticed a difference in under a week which was amazing! The only downside to this is the aftertaste, but that is easy to get used to.

I've been using this stuff for 8 days morning & night and I have already seen a noticeable difference in the colour of my teeth! It cleans well, definitely whitens and leave my breath fresh for a long time. Swirling my tongue over my teeth while I'm brushing I can feel that it's a bit grainy like tiny polishing balls all over my teeth so I know it's actually working. I won't be going back to my old toothpaste.

I've never tried whitening toothpaste before - I've always been a bit worried about what it might do to my teeth, or the instructions seemed too complicated. Colgate Optic White looked simple though, so I decided to give it a go. I am a coffee drinker - 4-5 cups a day, so my teeth aren't as white as they could be. I started noticing a difference after using the tothpaste for just 2 weeks, and after 4 weeks I was really impressed with the change. The toothpaste is easy to use - just brush as normal - and it tastes pleasant too. There's no weird texture and absolutely no reason not to try it. I will keep using this product and have recommended it to my friends.

i was felling spontaneous in the supermarket the other day and decided to grab this, first time using it...

i felt it didn't foam up as much as my regular tooth paste does, and kind of has a gritty feeling to it. the taste is quite nice, not too minty. real fresh feeling my teeth feel REALLY clean after wards

now.. i have been using this toothpaste for about 2 months now and i haven't really noticed a difference. i go through an extra tube compared to regular tooth paste and to be honest i dont think i will repurchase after my tube has run out

I felt that this toothpaste gave my teeth a great clean, better than a lot of other toothpastes which I have used. I think that it does whiten my teeth a bit but not as much as they say it does. It's quite expensive but I think I will continue to buy it.

I have used this product twice and I think it's important to remember it will not give instant results, it works over a 4 week period. Personally I noticed my teeth went 2 shades lighter and I was happy with that! I am not a smoker and only have 1 coffee a day if that, I do drink diet coke daily but I have always looked after my teeth and brushed them 2-3 times a day. I notice particularly amongst my friends they brought this product and expected magical results, however they all smoke allot and drink allot of coffee and red wine , I think the tooth paste may make a tad difference but i think with a rough life style on their teeth no off the shelf item will help they need a dentist or better - reduce the damage on their health and teeth. I would and have recommended this product to people who have a similar life style to me and they too found it helps somewhat.