When I saw the adverts for this plastered all over the TV and magazines showing these ultra long, thick lashes that supposedly give you a wider eye look for that manga effect I was all a fizz as I had to get one.
The packaging I have to admit is freaking cute in its black and pink shiny plastic barrel with a shape that is designed to allow you to hold it comfortably whilst applying, but then I used it and the love started to ebb a little. Firstly the bouncy effect of the wand....no! make it stop I ended up poking myself in the eye twice whilst applying this and I never do that!! Once you got a grip with the bouncy effect which comes from a bend in the wand that is designed to take the pressure applied while putting it on. The brush bristles are odd they seem to be too stiff but then again not stiff enough? I mean while I was applying the top lashes it went on nice and easy first coat, then the lower lashes the bristles seemed to soft to apply without causing a chain of clumpy mascara. Then whilst trying to do the second coat it started to clump a little but the bristles were too soft to actually get in there and work them out, couple that with the bouncy effect I almost gave up. Apart from the initial problems of clumping it didn't flake or smudge and lasted on my lashes all day. The effect too was pretty with moderately longer and fuller looking lashes but nothing as impressive as other mascaras.
I have continued to use this once or twice a week to give it a far go and have found that it doesn't clump at all now while applying so I wonder if that was just a teething problem as I got used to the wand but it still doesn't impress me enough to say that I need to replace it when I run out, which is a huge shame as I really love the design and look of it.
This mascara is heaven in a bottle I absolutely love the formula and how it makes my lashes pop just with 1 coat! I have been using this product since September 2014 after finding it over seas and I fell in love instantly! It replaced my cover girl lash blast and took over my life. It has a very nice packaging which makes it easy to hold and find. The product only needs 1-2 coats to get the maximum coverage and to make each last volumised. I don't need to curl my lashes with this mascara at all. It is a must have!!!!
Tips: The wand is a little on the big side so use a brush for lower lashes and try not to have very fast movements as it can come off on your skin.