I have this in an adorably soft salmon/apricot colour. It looks a lot more pigmented in the tube than it actually is on my lips. I expected this to be a liquid lipstick with maybe a satiny glossy finish. But this is just straight up a lipgloss with pretty packaging.
It does suit pale skin well, perfect for soft, blushy looks. I can imagine this looking gorgeous in spring with some coral blush and a natural or pink eye look. Layered over an orange or pink gradient lip also looks great because of its semi-sheerness. It's great for everyday wear, with average staying power. This is the kind of gloss I'd wear if I'm out for 2-3 hours, knowing that it'll be still more or less intact by the time I get home. I hate reapplying lipgloss, and always wipe off everything and start over completely if I'm going to reapply. This doesn't leave a sticky residue on my lips when I wipe it off, but it does feel a little dry afterwards.
I have this in Breathtaking Apricot, which is a gorgeous colour. It goes with coral-coloured clothes or orangey/salmony-pink clothes. I think the packaging works well as I like to be able to see the colour I’m applying, especially if I’m in a rush to get to work in the mornings, I don’t want to be reading the bottom of lipsticks to find the correct colour, I can see the colour straight away with this lipstick. I also really like applying it, it just glides right on and feels nice and smooth on my lips. I really like the cute, glossy colour so I am wearing it quite a lot at the moment. I think it goes well with my medium blonde hair and pale skin. Would highly recommend this product!