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I know exactly where I was when I wore that!

27 October, 2014 - 07:38am by - BR-Queenie | 27 Comments

By BR Merilyn

Don’t you think that “smell” is one of our most intriguing senses?

Just like looking at an old photo of yourself at a party from years ago where your hair, (courtesy of Madonna), outfit,  (courtesy of Shanton), and bright orange lipstick, smeared halfway across your face, (courtesy of too many free rum and cokes) can instantly catapult you back to the night of that work party where you….(erm..well,  never mind!).

So, can just one sniff of a fragrance have you falling back in time, the memories of where you were when you wore it, rushing back like it was yesterday.

Charlie by Revlon (God I wanted to be the girl on that skateboard in the ads) was my very first fragrance, closely followed (back in the day) by Just Musk by Jovan (musk!) and Murasaki by Shiseido polling third in the teenage assortment.

The arrival of my early 20’s (in the 80’s) and entry into the workforce, brought on the introduction of the big guns to go hand in hand with the power suits. YSL’s Opium was the fragrance of choice when I was working at one of my very first jobs and at the time I must have been on a bit of a YSL bender as the sophistication of Rive Gauche from the same house closely followed.

I just love the fragrance halls in department stores. The sheer glossiness of it all, the shiny packaging, the promise of finding something new that no one else has and in particular the fragrances themselves. There are new ones with uncapped potential that I haven’t smelt yet, and old ones containing keys to unlock memories I haven’t thought about for years.

Wandering through David Jones in Aussie recently , I pick up a bottle of Dior’s Dune – the orange bottle with a wave containing the very smell of the ocean instantly takes me back to hot summers in my 20’s flatting with girlfriends right on Takapuna Beach.  We played volleyball, swam in the ocean on the hot balmy nights and had nothing better to think about then where the next Saturday’s party was going to be.

Calvin Klein’s Eternity was next, a crisp almost sharp fragrance with very lemony top notes; I wore it around the US when I did my 6-week Contiki tour. It was very distinctive and, at the time very much the fragrance of the moment. While I was in the US I fell for and wore, Safari by Ralph Lauren, one of the few spicy fragrances I have ever tried – I loved it and it very much fitted into that wandering period of my life.

Meandering across to the Estee Lauder counter was like coming home after being away for years. The crisp White Linen was my signature fragrance in the 90’s surrendering to the appropriately named Beautiful for a while, and then onto Estee Lauder Pleasures.  I remember vividly wearing this to a friends wedding in Fiji, accompanied by an orange dress with flowers in my hair.  Sadly the fragrance has outlived both the marriage and the bridegroom, but how amazing that one sniff of it can bring the fabulous memories of that occasion some 18 years later!

These days, I have a handful of fragrances that I switch between.  My fragrance preferences have now settled firmly into favoring light fresh and fruity notes so I alternate between Clinique’s Happy (nothing like the power of positive thinking!) and Princess by Vera Wang, and Gucci Rush 2 (never the 1)

So what do you think? Do any of my fragrances bring back memories for you? If not tell us about how your favourite fragrances take you back.

Comments

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24th November, 2014

Oh yes, the beuatiful 80s - my time!! I remeber wearing Max Factor's "Epris". It was divine - soft and feminine and I remember a rather rough and unpleasant fellow I walked past in a hotel telling me he loved my pefume and it made me 'smell like a woman"! Mixed feelings about that!!!! Anyway, I really loved that perfume and was broken hearted when it went off the market.

24th November, 2014

Oh so many memories! I still have most of my empty bottles mainly cos they still smell faintly and they're too pretty to throw out

21st November, 2014

My wedding day perfume takes me back to the romance of our big day every time, makes me remember the special moments of the day... it is a powerful perfume! other perfumes evoke strong feelings of either confidence or memories of overseas vacations. I have also lived without a sense of smell for a number of years which luckily returned but the things I missed when I couldn't smell :(

16th November, 2014

Oh yes - 80s musk! I had a night musk I wore when I lived in Aussie in the 80s and any musk brings me back to that time - it was so sweet and feminine and reminds of the warmth of Sydney at night and the carefree feel of youth.

I also love Opium and Beautiful :)

11th November, 2014

Funnily, I always notice men's fragrances more, especially when they smell like ex-boyfriends. When you walk by in the street and do a double take.

You have to laugh, I guess I have trauma linked to my sense of smell.

1st November, 2014

Oh..and nineties, totally Body Shop White Musk.

1st November, 2014

Loved Dune...and Giorgio Armani. I used to love the ads more than the smells. The big ones always gave me migraines. I used to wear Charlie and the incense Impulse. Actually all of the Impulse fragrances were much nicer then. Now they all smell the same. These days I seem to be able to handle fragrances. I really like the YSL ones also. Paris and Rive Gauche are my current wears. This article really evoked the eighties

1st November, 2014

Oh yes and not just perfumes, have quite a few memories associated with some shower creams. Especially the Palmolive and Dove range, they bring back memories of when I lived in Asia and simpler times, guys I loved at the time, friends I hung out with. Many times when I do the shopping I stop down the beauty aisle to take a sniff down memory lane. Pure poison and Tommygirl are perfumes I used when I was a teenage. Poison and Dune remind me of my mom. She didn't have any fancy cosmetics or name brand beauty products but every couple of years someone would give a bottle of a name brand fragrance and I remember the big bottle of Dune and the purple bottle of Poison sitting on her dresser.

29th October, 2014

Yes I agree - certain smells definitely bring back memories !

29th October, 2014

LOL!! I love reading your writeups! Opium was one of my favs in the 90's - wouldn't be caught dead wearing it now, far too strong!! I even wore Dune :) Now I like Babydoll and Avon's Far Away Paradise is actually really nice too

28th October, 2014

Scents definitely take me back too. Unfortunately they usually just remind me of old boyfriends hah!

28th October, 2014

Yes totally fragrance can trigger of so many moments lost in past.

28th October, 2014

Midnight Fantasy by Birtney Spears brings back teenage memories! And so does Lynx Africa, as I'm sure my boyfriend bathed in it, but I loved smelling it on him :-)

28th October, 2014

Some scents especially with food I think just bring back nostalgic memories.

28th October, 2014

Mum's favourite perfume is Opium, so that always reminds me of her.

tannygirl
1st November, 2014

Oh and herbal essence and dove shampoos bring back teenage memories. I guess you never forget the first products you spend your allowance on and the scent brings back memories.

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