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Urban Decay Eyeshadow Primer Potion Review

Urban Decay Eyeshadow Primer Potion Review
Overall rating from 88 reviews so far:
4.5/5
Would use it again?
4.4/5
Did it do what it said it would?
4.5/5
Would recommend it to a friend?
4.4/5

Urban Decay Eyeshadow Primer Potion is THE most legendary primer in the beauty industry. Eyeshadow Primer Potion is coveted by makeup artists and makeup junkies alike because it guarantees more vibrant eyeshadow that lasts for 24 hours and NEVER CREASES!

Once you experience its powers (plus how smoothly it glides on – an added bonus) you'll never want to live without it. Original formula dries down invisibly, while Eden, Sin and Greed are shades that can also be worn as shadows or highlighters!

Website http://www.urbandecay.com

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Urban Decay Eyeshadow Primer Potion Review

Urban Decay Eyeshadow Primer Potion Review

Reviews

Overall rating:
5.0/5
19th August, 2019
0 members found this review useful
Love!!

This is the best eyeshadow primer I've tried. I have the original one.

It makes my eyeshadow look sooo good. It helps everything blend easily, makes everything more pigmented, and makes it last so much longer. I can go out and come home with all my makeup a mess and my eyeshadow still looking perfect when I use this, it's great. It dries quite quickly and, when I first got this, I didn't like it at all. I realised I wasn't blending it in properly, and that I had to blend it in fast and completely before I set it with a powder, or it would make my eyeshadow look uneven and a weird texture.

My favourite way to use this is when applying a shimmer shadow. I apply it to the lid and then pop the shadow straight on top and it makes the shadow look so good! I can definitely notice the difference between using this and another eyeshadow primer, and this and no eyeshadow primer - it just makes the eyeshadow way more pigmented and last so much longer. It's made some shades that used to not work very well for me, really easy to work with and look so much better.

My only thing I dislike with this product is the applicator. It's a big doefoot applicator that makes the product hard to apply and hard to blend. This isn't much of an issue for me though, I just use a different wee brush to apply and blend it.

I think this is worth the money, I have used it basically every time I've worn eyeshadow since purchasing and would highly recommend!

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Overall rating:
5.0/5
31st August, 2016
0 members found this review useful
Magic

This eyeshadow primer really is the best in the game. I've used several eyeshadow primers where I just haven't seen a difference in lasting power, and some that made shadows difficult to blend out. This one however I am in love with. I have the original one, it blends onto my lid beautifully and I set it with a light coloured eyeshadow to create the perfect base. I 10/10 notice how much longer my eyeshadows last on my eyes when I use this primer, there's no creasing or fading and the shadows really stay put, not to mention it makes the shadows more vibrant. Definitely a reliable product and the packaging is super cute, will repurchase for sure :)

Tips: Don't take too long applying it as it dries quite fast, then set with a light eyeshadow/powder for a super smooth base

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This review is the subjective opinion of a Beauty Review member and not of Beauty Review Limited.
Overall rating:
5.0/5
7th November, 2020
0 members found this review useful
A Good Primer

I got a mini of this in my Mecca Beauty Loop Box and I really like it. Prior to using it, I didn't use any sort of eyeshadow primer (sometimes a bit of concealer) but it definitely helped keep my shadow in place.

I have hooded eyes so creasing is an issue especially when I do more editorial or bold looks and I found this primer to keep it from creasing for the whole day of wear.

It's quite hard to remove in my opinion, it takes me a lot longer than when I don't wear primer and it's hard not to pull my eyelid when removing.

I do think that the full size is quite pricey, so I don't use it for everyday simple looks, it feels like a waste. I'd still like to find a cheaper alternative to compare and I'm sure there's many out there, but overall I do think this is a very good primer.

Tips: If you hold whatever makeup remover you're using on your eye for several seconds, then swipe away, you will remove most of the eyeshadow and primer with less pulling of your eyelid.

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This review is the subjective opinion of a Beauty Review member and not of Beauty Review Limited.
Overall rating:
4.0/5
6th December, 2019
0 members found this review useful
Love it

I am someone who has really bad oiliness on my eye lids and this helped me a lot to make my eye shadow stay in place. Back in the days when this product didn't exist, my eye shadow just doesn't stay in place and it's just so bad. I am happy to be using this product with whatever eye shadow brand I use it just works well.

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Overall rating:
5.0/5
6th August, 2019
0 members found this review useful
SO GOOD

I have hooded eyelids so my eyeshadow would always settle into the creases and it looked like I just had dark lines running across my lids. This primer is literal MAGIC, I don't know how but it manages to keep my eyeshadow looking exactly as it did when I first put it on, even 18 hours later. Just make sure you smooth it out well (with your finger!) because this stuff sets like concrete, so any bumps or unevenness in the product is going to stay there

Tips: I like to set it with translucent powder first because it makes it super easy to blend the eyeshadows on top, but if you want more intense colour or grip for shimmer shadows, apply it straight onto the primer

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Overall rating:
4.0/5
25th February, 2018
1 members found this review useful
It feels smooth and doesn't crease

I was sold this one at the airport as the usual Mac eyelid primer that I use (amazing BTW) wasn't available. The lady picked this brand and the anti-aging one for me (:() which is the purple one and told me that it had rave reviews which is actually why I agreed.

I haven't been disappointed by the product - it feels really smooth on and it certainly hold eyeshadow and liner on all day without any creasing.

The packaging is really cute with the crystal lid but I don't love the way you have to apply it with the pad on the wand. I sort of feel that there isn't that much product in there or that I'll lose a head through the wand.

I thought the price was actually OK relative to other primers I have bought in the past so I would definitely buy this again.

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Overall rating:
5.0/5
19th May, 2018
0 members found this review useful
Longevity Plus

I purchased this a few days ago at Mecca in a trial size (they stock heaps of mini’s so you can try them at a fraction of the price). I thought I would put it to the and use it before applying my least long lasting eye shadow. It was applied about 8 hours ago and although my shadow is starting to slide now it has lasted double the time it normally does. I love that it comes with an applicator wand as theres no wastage. I will definitely be buying this again(and again) as its the best eye primer I’ve tried.

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Overall rating:
5.0/5
13th December, 2018
0 members found this review useful
Best eyeshadow primer.

I love wearing eyeshadows, and buying this was worth the price. Currently Mecca is selling a pack of 2 for $57, making it a lot more affordable. The first few days I wore this I walked well over 5km each day in the hot sun with just the primer and cheap eyeshadows, and it stayed throughout. When applying eyeshadow over the top it is able to blend with others, though I have found it takes a bit longer to blend the eyeshadow out on my skin smoothly.

Tips: If you have too much product you may need to blend it out with your finger instead of using the applicator.

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This review is the subjective opinion of a Beauty Review member and not of Beauty Review Limited.
Overall rating:
4.7/5
13th October, 2018
0 members found this review useful
Worth the Price!

I have the Urban Decay Primer Potion in Original. The potion itself comes with a wand and the formula is of a light nude shade. When I apply it, I just put 2 small dots on my lid and blend with my pinky finger. The formula is thin which makes it easy to blend. With this primer on my lid, eyeshadow application is easy and smooth, the colors are even, and it never creases. The last part is really important for me because I've always had issues with creasing on my lid.

The only issue I had with this primer is that I had to be extra careful in applying it only on my eyelid and not have it touch my under eye area. I remember noticing these light clumpy spots on my inner eye and under eye area as if the concealer had solidified. I thought it was my concealer at that time (I believe I was using the Tarte creaseless concealer), until I noticed one day while blending the primer potion that I accidentally dab a little bit of the primer on to my undereye area and these are the spots that get clumpy. I’m not sure if it was because of the thick consistency of the concealer that I was using, but it was really hassle to remove that I had to redo my whole look.

Other than that, I was very happy with this purchase. Mind you, I haven’t tried a lot of eyeshadow primers in the market. However it is very affordable, of good quality, and lasted me more than a year so it’s worth the purchase for me!

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Overall rating:
4.7/5
15th May, 2018
0 members found this review useful
Holy Grail Primers!

I love these primers! They all serve their individual purposes. Sin is amazing, actually on its own. If I’m not wearing eyeshadow I will just wear this one on its own. It’s a beautiful bronzy goldish color that looks amazing on the eyelid. The original is a must have for normal eye looks and Eden is great for very matte eyes when you need a nice light colored base. Original is translucent and the Eden one is a matte creamy beige color. The anti wrinkle one, I didn’t really see as effective at in that regard so I never use it on my clients. The packaging is very cool and stylish. Looks great on a vanity!

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