This is the softest, most comfortable lipstick I have ever owned. The packaging is to die for. It's a very solid gold rectangle with YSL embossed on the outside. Inside, is the most pigmented, easily applicable product I've come across. This lasted well for a few hours with eating and drinking and left a slight stain on my lips that looked like I had been eating berries which I adore.
It only takes a quick swipe of product and its on. Definitely very moisturising on the lips and doesn't have an overpowering smell at all.
The packaging alone, makes this one very sexy and sophisticated lippy! I have this in Le Rouge, which is a blue based, true red. Very vampy! The formula is ultra creamy but it does have an average staying power.