Fudge Clean Blonde Violet Toning Shampoo Review

i enjoy using this product (i use it approx 3 times a week as my regular shampoo) and it does what it says it is supposed to. BUT i find that because my hair is dry from mid to end (i currenty have ombre style hair) and oily at the roots it is hard to not to dry out the ends of my hair by trying to tone it with the shampoo. i feel i need to leave it in my hair for atleast 5 minutes to get the product to be effective and i have to wash the walls and shower curtain straight away if product comes in to contact with it as it stains easily. after a few trials with branded conditioners i found Garnier 72hr sleek and shine Conditioner worked the best to prevent fly aways and frizz.

I only use this once a week but it's so amazing for my blonde hair. After just one time I noticed a difference and so did my friends and family. I love the silver/white tones that run through my hair afterwards. Paired with a damage hair shampoo, conditioner and treatment once a week, my hair is shiny, soft and looks great. I don't have any yellow or brassy tones in my hair like I usually have. I will definitely keep using Fudge

This purple shampoo toned my ombre really nicely. My hair had a brassy tone coming through in the blonde ends but this product toned it right back to the colour it originally was. I love it and would buy it again if I ever got ombre hair again.

I absolutely love using this shampoo on my highlighted hair, it gives it such a nice, ash blonde tone as I am not a fan of those ginger shades!

I use to use this when I had bleach blonde hair. Every week I would use this to take to yellow tinge out of the hair. Sometimes I would leave the purple shampoo in my hair for 10 min then rinse it out and my hair would be a ash grey colour it looked really good.

This is by far the best toning shampoo I have used, It really removes the brassiness from my hair, while leaving it well washed and soft, with a subtle smell. I buy this in bulk!!

This shampoo really works! I went through a stage where I really recked the colour of my hair with a home/box dye and nothing I used seemed get rid of the orange tone so i decided to try this because my friend recommended it. I left it in my hair for about 5 minutes then rinsed it out, it made my hair look so much better. Sometimes it can leave your hair quite purple if you leave it in too long and use a lot like I would do, but I really didn't mind because it was way better than my original colour. My only problem was it would really dry my hair out alot so you need a good conditioner, i found out you can get this in a conditioner too but I've never tried it.

I have home dyed my hair blonde a couple of times now and it's always a struggle to avoid going yellow without having to spend big bucks on toners. Luckily I was introduced to Fudge Clean Blonde purple shampoo. The formula of the shampoo is quite liquidy and is a very deep purple. In terms of lather and the cleaning of your hair goes, I find it doesn't do a great job, but the colour results are great. After about 4 washes I started noticing my platinum blonde streaks coming through and my golden blonde areas becoming less brassy. The shampoo is very purple and I found that if I use it too often my scalp gets stained, so I only use it once a week.

For any blonde this is the ONLY purple shampoo that is worth investing in. It's affordable and lasts forever. Can be used on your own or extension hair. Great toning shampoo and keeping brassy colour out and keeping you that perfect shade of blonde. But do beware as can be over used and leave a purple tinge to hair. Does stain white tiles, showers and sheets.