Fudge Clean Blonde Violet Toning Shampoo Review

My favourite purple shampoo. Reasonably priced, no brassy tones. You only need to use a wee bit and can even mix it with your normal shampoo. Make sure you condition your hair afterwards as it can make it quite knotty.

I think this product is amazingly pigmented and a little can def go a LONG way.. However, if you have white blonde or platinum hair, you might find it turns you purple a little too fast.

I have highlights in my brown hair, so bought this shampoo to keep blonde colours blonde, I’ve later found out that blue shampoo is better suited for me as my highlights tend to go orange/brassy, rather than green, which is what purple shampoo is best used for. :) Nonetheless it always revives my colours anyway and I usually get dry, itchy scalp from a lot of shampoos, but this one works fine and my hair is in great shape for the next few days until my next wash comes along. I only leave it on my hair for about 5 minutes though.

Being a Blondie I am forever hunting for a product to tone, and prolong the ashy appearance of my hair. Fudge is my absolute favourite, I used it on both wet and dry hair, using it dry gives a very intense tone (be careful not to leave it too long though!) Though I'm not sure this would be hairdresser recommended! I find I only need to use it once a week AND It Keeps My Hair The Exact Colour I love in between toning treatments!

I went blonde sometime through last year and the hair dresser recommended this as it is meant to be amazing for unwanted yellow and brassy tones. It defiantly does help, if you want it to do an even better job then leave on for 5 minutes plus but it does leave a slight purple tint in your hair. I really like this purple shampoo, it is one of the best on the market. The only down side that it had was if your hair is extremely broken/dry it made it even dryer but overall its really good. I have recommended this to a lot of friends and family.

This is my ULTIMATE favorite toning shampoo ever. Before I found this I was hunting everywhere to find a shampoo to help keep those horrible yellow tones away. I love the packaging and also how huge the bottle is (Definitely moneys worth there). When I first tried this product I was so scared to use it as it is such a deep purple. I would use this shampoo once a week and only leave it in my hair for ten minutes as i didn't want to turn it purple. I found that it helped keep my yellow tones away and also helped to strengthen my hair again.

A few years ago , I thought it would be cool to get blonde highlights in my brunette hair... Not cool... it turned brassy ORANGE about 2 weeks later! I was suggested this and it was a pain to use! I was being super careful but it just got everywhere on the walls! Results were O...K.... but didn't last long enough for all the effort...

I have recently dyed my chocolate brown hair blonde over the last three weeks. I would be lost without this shampoo. My hairdresser reccommended it and I would be hesitant to try anything else. I adore it. The only downside is that it can make your hair quite knotty. So it is vital that you use a hydrating and smoothing conditioner after use.

Love this for my colour treated hair it smells super delish pulls those god awful yellow tones out of my hair but doesn’t strip all the natural oils leaving my hair silky smooth, no nots and no dry split ends! Best used in conjunction with the conditioner!

The best toner shampoo i've ever used. My hair tends to fade to a brassy tone and this shampoo is great for combating this. Great and affordable!