I was extremely excited to find a product like this in the supermarket that would enable me to have some temporary fun colour in my hair at a great price. The excitement continued when I read the suggestion to use 2 packets for hair longer than chin length. This was a great tip and even purchasing 2 packs was still a reasonable price. I read the instructions thoroughly and carried out the application as suggested. The product is a beautiful purple lilac colour and I was very exciting this would be similar to the finished look in the blonde highlights through my hair. I left it on for for the longest time recommended and completed the process by rinsing my hair until the water ran clear. The excitement very quickly turned to disappointment when my hair dried. It did not look anything like pastel lilac. My blonde highlights are now a mutted grey colour. Although everything about this was looking perfect up until the colour - which was the aim - I would not attempt this product again nor would I recommend it. Very disappointed!