You know sometimes when someone encourages you to try something on that you wouldn't ordinarily and then you love it? I feel that the lipstick Fairy Godmother was looking out for me when I was sent the shade 'I Rule' 105 which is a mauve-pink and not a colour I would have ever picked for myself! But, it works really well with my colouring.
The formula is incredibly lightweight- there is no stickiness and incredibly short dry down time. For someone who doesn't like the feeling of something sitting heavily on their lips, this is a great option. It's called an oil-in-water formula which I haven't tried before but it does feel as weightless as water on...
The tube is frosted and has a satisfying click to the cap, and the applicator is a wide doe-foot that holds just the right amount of product. I found it very simple to apply as it went just where I wanted it to and not where I didn't. Very good for quick touch-ups when you don't have time to fiddle with cotton buds, blotting, etc. to get that perfect lip line.
The longevity of the product is also very good, it lasts through at least one meal and works more like a stain (which is where the 'ink' name must come from) than a traditional lipstick or gloss.
Overall, I'm very happy with this lippie and can't wait to try some other shades... Thanks Beauty Review!
This is the fastest, most accurate liquid lip colour I have ever tried. L'Oreal has become very good at not only considering the high quality of the product but also the experience of applying it and making that easier. In this instance, the applicator is almost the shape of a tiny trowel, not a sexy description but perfect for lipstick application. Its makes the points of your lips very accurate and the consistency of the liquid made it very easy to apply - so fast. I had the Nude colour and it was darker when it was applied then seemed to lighten up which suited me perfectly as I like my nudes, very nude.