Fudge Clean Blonde Violet Toning Shampoo Review

I have highlights in my brown hair, so bought this shampoo to keep blonde colours blonde, I’ve later found out that blue shampoo is better suited for me as my highlights tend to go orange/brassy, rather than green, which is what purple shampoo is best used for. :) Nonetheless it always revives my colours anyway and I usually get dry, itchy scalp from a lot of shampoos, but this one works fine and my hair is in great shape for the next few days until my next wash comes along. I only leave it on my hair for about 5 minutes though.

Absolutely love this product. I have tried quite a few different timers and have had the best results with this brand. The smell is pleasant. The price isn’t too bad if you shop around. A little goes a long way and it lasts ages. 100% recommend.

Over the years I have had my hair lightened to all sorts of shades of blonde and unfortunately, only recently discovered the wonders of Fudge Blonde Violet.

For some reason my hair is really prone to turn brass - think beautiful blonde turning all shades of copper, brass, orange and yellow - NOT the look I was going for! After the last lot of lightening, my new hair dresser introduced me to this beauty and I have never looked back.

The product works exactly like any other shampoo, but is bright bright purple. You have to be careful applying it - if you leave it in your hands too long, you get smurf hands (stained purple). I find applying it to my hair really quickly, and then washing my hands straight away stops any staining.

It lathers up beautifully, and depending on the brassiness of your hair, you can leave the product in for up to 5 minutes. Simply rinse and condition as normal, and you are left with beautiful, clean toned blonde.

I find the Fudge purple shampoo excellent on my blonde foils. I only have a quarter of my head done in blonde foils so don't need to use too much of this shampoo but it really works well to keep the nice blonde tone. It helps blend the foils nicely with the natural greys that are coming through. The only issue I have with it is that it does dry my hair out so using a good conditioner would be a good idea. It smells great, other purple shampoos I've used haven't smelled the nicest but this one is lovely. I highly recommend this product.

I love this purple shampoo im always dying my re-growth blonde but i use this all the time so i dont have to keep dying my hair so often! its so good and helps me get that pretty silver blonde i want. also very affordable unlike most hair products!!! definitely recommend :)

Really loved this purple shampoo, and I've tried quite a few! It is super strong, so you don't have to leave it on long at all I've found. I have extensions too & it works well on these, however it works faster on my extensions than on my real hair so bare that in mind if you also have extensions in. Didn't dry out my hair like some other brands can. The smell isn't too intense either.

Makes my hair soft and silky. Keep it’s looking clean and fresh like I have just left the hairdresser

I have been using this for years on bleached hair and nothing quite beats it. For the last couple of years I’ve gone back to my natural colour that is sun bleached and this does wonders for evening out natural brassiness too! Love love love it!!

This Shampoo Kept my blonde hair a nice platinum blonde and didn't dry out my hair either like some purple shampoos do. However, it did seem to make my hair more grey-ish rather than a nice clean white when used too often. Overall, it did a good job for me, it was relatively affordable and kept my hair looking fresh