I have this in the shade light. I'm not sure how to fell about this product. Immediately after being applied it's fine, average coverage for a BB Cream. It felt fresh on the skin like the title suggests and is rather light to wear but after re-evaluting an hour or so later it seems the colour had faded - so I would say it isn't long lasting and not ideal for all day wear.
I took some photos with this product on and then without and I found that that my skin had a pale glare in the photos that I was wearing it - which is less than ideal when you are going out to events where you are likely to want to take a billion photos because you look like a pale beam of light compared to all your golden or even-toned friends
I really like this bb cream, it is amazing in many ways. Firstly it was literally the only bb cream/foundation type thing in the store that I got it from that matched my skin tone, as I am very pale and most cosmetics make me look like a pumpkin. Secondly it is really well priced. Thirdly it is amazingly easy to apply, goes on well on top of sunblock as well as without sunblock (if i am wearing it at night) and covers up any imperfections. I have also found it usefull as a concealer for days that I do not wish to wear a lot of makeup, it blends in well and is not too heavy. It is also good in that it doesnt leave my skin feeling oily like many other cosmetics do.
Tips: it is amazing as a quick easy to apply concealer for days when you do not want to do your whole face.