This lipstick come in a typical lipstick tube shaped like a Mac lipstick. A nice shape, one that I prefer.
The actual lipstick I feel is the most pigmented one I have used for a number of years, that is a real plus. I found the colour is true to the description on the website so was very happy when it arrived. Electro was my colour of choice. I found it rich and creamy with a smmoth matte finish and not at all drying. It glides on seemlessly.
It lasted a good few hours without having to be retouched which for me equals good value for money.
I picked up a Mellow Creamy Matte Lipstick in the shade Blossom in the 2016 Beautiful Christmas Advent Calendar.
This isn't a colour I'd ever choose for myself, but I don't mind it on, though I don't reach for it too often. It's a darker coral tone, and I'm normally more a berry shade kinda girl. I do get compliments on it, so it must suit me on some level!
The lipstick comes in a soft beige bullet shaped case with gold accents; a classy little package.
The bullet itself is emblazoned with the mellow logo, and is nicely shaped and finished. The formula is a bit drier than the 'creamy' name would suggest, and it finishes matte, but does transfer. These are highly pigmented though and do offer a good stain, so lips stay tinted. The matte finish isn't super dry, and the mouth feel is mid way between a true matte and a standard lipstick.
These aren't perfect, but it's nice to see a kiwi company coming out with on trend makeup options.