Colgate Optic White Toothpaste review

I was quite excited to get hold of this product. My teeth are a bit stained from coffee and tea, and aren't as white as they could be. After the first brush, I noticed a slight difference. The taste and after taste is not too bad, and only produces a slight 'burn'. I floss and use a mouth rinse with this as well. I also stick to brushing no less than twice per day as indicated. I didn't find my teeth to be any more sensitive than usual, as some other people may have. After using up most of tube for these few weeks, I do not see any more difference since the first brush. A little disappointing, and certainly not 3 shades as stated. However, I will keep using this for another month or so, and hope to see more of a difference.

I have been using this product for about a month and a half. I have definitely noticed some difference in my teeth in terms if whiteness and brightness, but I don't think enough to justify the cost. I probably won't buy it again, and would instead try and quicker treatment

I've always been quite dubious about in-home whitening. My thought being after hearing horror stories about strips that left your teeth looking 'patchy' that the only place whitening should be done is in a dentist's chair. However after receiving two boxes of these in a sample box I decided to throw caution to the wind, because strips are so much more different than paste - right?

Firstly, I love the packaging, it's red and shiny and looks expensive! And that translates to the tube as well. It looks like a product that will work. So does it?

Well, it feels like it should! Whilst your brushing, your mouth feels all busy and fizzy! It actually feels like something is happening! And afterwards it leaves your mouth properly minty fresh too. But does this translate into whiter brighter teeth? Well I took a before and after picture and after using it for a few weeks I can see a slight difference. Nothing major, but it does seem a little lighter. Which would be a good thing except since using it my teeth have become VERY sensitive and I'm finding it hard to eat citrussy foods - ow! (And I love me some winter mandarins!)

So would I recommend it? I say give it a go. The price is right for a shade or two lighter and as long as you don't end up having sensitive teeth as a result of using it, then there's no reason not to like it.

I received two of these and was looking forward to trying them out as I am self conscious about staining I have on my teeth that I have had since childhood.

The packaging is rather eye-catching with its vibrant colours and I like that the tube has a large lid - as I tend to misplace the lids on toothpaste. This squeezes out like any other toothpaste and is easy to keep clean.

In saying this though - I absolutely loathe the taste. It is marketed as a mint flavour - and it is a mint taste, but it tastes vile. To me it tastes a little sweet and like it has some kind of herbal compnent? I am unsure if it is the flavour of the whitening agents. Nevertheless the taste is abhorrent to me. Also, I found that the paste felt like it was burning my tongue - it is the same sensation you get when using strong mouth wash. I really, really dislike that.

Even after using this every day for 2 weeks I didn't really notice any whitening action. Perhaps I didn't give it long enough but I had to stop using it after 2 weeks as I couldn't stand the taste and feeling.

Aside from the taste and burning sensation, this did leave my teeth feeling clean and fresh.

In all, I won't even finish the tube I have open and have given the other tube away. I definitely won't be buying this and I didn't like this enough to recommend it, either. I think that your regular toothpaste does the same job.

I was very excited when I purchased this product as Ive always wanted whiter teeth. it feels a little funny at first as the toothpaste heats up! Very different, not bad-just different. I found it whitened a tiny bit-I think this is great for everyday use however I think it would be best teamed up with another whitening product.

I never noticed a difference in my teeth shades. It's pricey for a toothpaste that does the same thing as any other toothpaste. There is a pretty decent amount of product. If I used it 3x daily my gums became tender and bled when I would brush again. Sadly I won't be repurchasing this.

When we tried this toothpaste, we didn't expect a huge change, but we wanted nice teeth for a wedding. This toothpaste was very gritty, and very strong so you only wanted to use a little bit at a time. It didn't clean your teeth very well - so not good to use as a toothpaste, I often felt like i needed to brush them first with another toothpaste, and then use this one specifically just for whitening which defeats the purpose! In saying that, it did whiten our teeth, but not within the 14 day period which is what it claims on the box! Overall, it was expensive, and not really worth it.

Was excited to try out this toothpaste, but after a month I saw no results. The paste itself is unpleasant, its sort of gritty and has a stronger taste than normal colgate toothpaste. I wouldn't buy this again, especially at the price.

My teeth did not change at all, not even after a month. and for the price not worth it. Not only does it not whiten your teeth it doesn't even clean them properly i always ended up with this gritty feel on my teeth. all it did for me was give me minty breath.