Fudge Clean Blonde Violet Toning Shampoo Review

This product is amazing!!!! It works well for me, it has lightened my hair to a very pretty light blonde and taken all that horrible bronze / yellow out of my hair. It lasts for ages too. I will definitely be buying this again.

I love this product I use it at work on all our blonde clients. Even with the clients that just get a few blonde foils. It smells amazing and does really work.

This is my go to for blonde hair. I have bleached hair where i need some sort of application to stop my ends from dying and for a brighter smokier shade of blonde. I love this shampoo!!!

This is my go to violet shampoo. The main reason being because is smells so good I've thought about eating it. Vanilla is my favorite scent of all time yum yum yum. In terms of toning, it does a great job. It's taken me a couple of times to notice the difference. ONE tip I must stress though is DO NOT leave it in for too long on white blonde, dyed hair. It will go purple. I did this to a pair of human hair extensions once and it was not fun trying to get it out haha ! Other than that it's a great product.

I just purchased this product a couple of days ago after seeing so many girls rave about it. I only have to wash my hair once with it as to having wash my hair twice with the other one I was using before so that was handy. And it did a much better job! Will be repurchasing it for awhile :)

After coloring my hair blonde from brown I found it to be a liitle brassy so used this product to help remove the gold tones. I found it stained my hands with a slight grey/ purple colour for a few hours after. It did help to remove some brassy tones but left my hair feeling extremely dry and tangled, not with a glossy shine.

Before i let my hair grow out my hair was a super light ash blonde & I gave this a whirl and it was amazing in my hair.My hairdersser was stocking this so I gave it a go. The tube/package was great when you squeezed it you didnt get an abundance of product come out with purple shampoo's if they are too runny you end up with it everywhere. It felt quite thick and it didn't have a strong smell (smelt my like my hairdressers). I didnt leave it in for the full recommended time as my hair grips purple shampoo to fast I left it for only a minute or two and then rinsed out. This gave my hair a really great colour it took away all the brasiness and left my hair in a nice soft conditions sometimes purple shampoo can be quite drying.

I love this stuff i use to be blench blonde and i used this to keep my hair that nice blonde look its very dark purple and cancels out yellow and brassy tones i ended giving to a friend not so long ago as i couldnt keep up with the regrowth but a must for blonde

I used this alllll the time when I had blonde hair. It really keeps those horrible brassy tones out of your hair. Smells delicious as well as lathering up perfectly. I was a bit put off by the price the first time around but so worth it.

This purple shampoo is the best! (and at my local outlet a hell of a lot cheaper than others). I used this a lot when i had bleach blonde super platinum hair and got a lot of compliments on the ashy colour, and occasionally the lilac tint when I left it on too long. (If you can't handle purple hair stick to the instructions) but I loved the purple tint. Very strong so a little goes a long way definitely helping on the budget.