I love this brand. Collection Cosmetics is affordable, accessible and this concealer is high-quality. The consistency is thick and creamy but you can use your finger to thin it out. The doe foot applicator is great to deposit the product onto my face, but I always use another sponge or brush to pat it out. The colours are a bit limited, but I can use both the light and medium. I use this for when I really want to cover a blemish or when I want a foundation free day. I simply swipe across my t-zone lightly and buff out. Perfect.