Article by BR Natalie
Remember the makeup free selfie craze a few months ago? People were shunning the makeup and snapping pics au naturale (many, albeit with the help of a filter). Of course these snapshots only represents a second in a person's life, and if the results of our Cosmetic Spending Habits survey are anything to go by, the makeup free selfies most definitely do not represent us New Zealanders at all.
We don't want to ruin the results of the survey but from the thousands of responses we've had so far we've noticed one thing - we feel more comfortable with makeup than without. At the moment over 85% of respondents say they are more likely to go out wearing makeup than without. And over 47% of you would feel some level of discomfort going a week without wearing any makeup at all.
Well we got to chatting in the BR office, and we've decided to further our research with a social experiment. We want to recruit 3 members who usually wouldn't be seen without makeup to go makeup free. For a whole week. Would going makeup free for a week change your outlook on yourself and the role cosmetics play in your life?
Now if this doesn't make you quiver with fear, this is not the challenge for you. But if you're reading this in disbelief, thinking who in their right mind would go anywhere and everywhere minus their armour, then we want you!
Here's what being one of the BR Makeup-Free Crew will entail;
- You will go makeup free for a whole week. No BB cream, no mascara, no tinted primer. You will go about your life as bare faced as the day you were born! And you will do everything you would usually do in a week - no hiding indoors!
- Selfies. We want to see you as you go out and about without makeup. Work, university, the school run, the supermarket, a restaurant, the pub, girl's night out. And you'll need to be ok with these selfies being shared on our social media and website.
- Blog. You'll need to write a quick recap of each day - where did you go and how did it feel being makeup free for a change. We won't be expecting a novel, but we'll want you to be honest!
And of course we'll reward our BR Makeup-Free Crew with some goodies selected by the Beauty Crew!
So - does this sound like a challenge you could, would or should take? Apply below by telling us the following:
- How much makeup do you usually wear?
- Currently, where do you go without any makeup?
- Why would you like to take this challenge?
And if this isn't the challenge for you, but you know someone who would be perfect for it, why not use the share icons and pass this on!
Okay this seems a bit scary as I wear makeup everyday but hey guess you got to try new things right?
1. I wear foundation, mascara, eyeliner, and lip gloss. 2. The only place I go without makeup (foundation) sometimes is 6am fitness bootcamp. 3. I think it's always good to step outside your comfort zone and this will definitely be way outside my zone - bring it on!!